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Five Steps To Advertising Your Writing To Get Them More Exposure
Once you've written and published a few articles as part of your internet marketing plan, it's time to start promoting them. While it's excellent that you've got your writing out there for people to view and publish, to make the most of them, you have to do a little promotion. There are five primary steps you must take to ensure you get the most from your article marketing:
1. Tweet about your write-up.
Let people know when you have a new piece of writing listed in a directory by tweeting a website link to your readers. Letting them know about new information available from you is a quick and easy way to spread the word. A basic tweet should contain the topic and the link. Stay with under 120 characters so people have space to retweet your message without having it get discontinued.
2. Post it on your blog.
While you don't prefer to post the whole content, you can allude to it at the end of another post. For instance, "Want to know more about how to coach your parakeet in a week or less? Look at my new report, "Tricks and Treats for Parakeets," and then link to the page.
3. Create a reprints page.
Add a list of your articles on a different page on your blog or website. Link to it from the main page with a sentence that says, "Want more details on parakeet training, or would you like to publish my work on your site? Click here for more info." Then provide links to all your articles, as well as how interested viewers can contact you for additional information.
4. Link 'em up.
Tell your viewers about the information you have available every chance you get. This is why it's nice to have multiple articles posted - you can mention a different one in your newsletter, in your Facebook page, in your signature line of your emails, in forums, etc. If you've created specific, useful content, people are likely to want to know about it!
5. Combine them.
After you've authored 10 or 20 articles on a similar theme, merge them and make them into an e-book, a special report, or even an e-course. Add more details, create transitions, throw in a resource or two, and you've got an item to give away or market.
Writing and posting your first few articles is just the beginning of the web marketing strategy. Think resourcefully about who would want the information you've authored, and how you can make it available to them, and you're on your way to making a constant stream of traffic to your site.
Five Steps To Advertising Your Writing To Get Them More Exposure
Once you've written and submitted a few articles - hopefully several - it's time to start promoting them. While it's wonderful that you've got your articles out there for people to read and publish, to make the most of them, you have to do a little promotion.
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